Supernova Rise 3 / Spec Concept
The idea was simple. Take a real product and put it through a high production value studio setup built entirely with AI, and see how close it lands to a full day shoot at half the budget and half the time.
It started from adidas catalog images and a background reference I built separately, then I planned the set the way I would plan it on a shoot. Five frames, each doing a different piece of work. A three quarter hero on a cold gradient, a top down that opens up the collar and the Primeweave panel, a macro on the stripes, and a full frame sole.
The sole is the one I would point at. Nothing else in the frame, so the Lighttraxion tread, the flex channels and the molded logo have to hold their geometry across the entire surface or the shot falls apart on first look. Same discipline on the rest of it. The silver outlines catching separately from the mint fill, the laser perforations reading as punched holes with real thickness, the debossed DREAMSTRIKE+ sitting inside the midsole instead of printed on it.
Built entirely inside Flora, where I work as a Creative Partner. Images on Nano Banana Pro, prompting through Claude Fable 5.1, video prompted with Astra 6 and generated on Seedance 2.5. Colour and sharpening in Capture One.
Roughly three hours from reference to final set. A shoot at this level is a full day of studio, crew and retouching, and a budget that matches it.
Unofficial concept project, not affiliated with adidas. Open to product and campaign work of this kind, get in touch. hellojuswin@gmail.com
